Local businesses actually got named in one large-scale 2026 test of AI recommendations
A Field Guide for Home Service Businesses
No. 001 — Self-Audit Edition
Who Shows Up First?
Find out whether AI search already picked your competitor over you — and exactly what to do about it, this week, with tools you already have.
Plumbing · Electrical · HVAC · Roofing · Landscaping · Cleaning · and beyond
Everyday Google searches now show an AI-written answer above the normal results
Of consumers say they look up local businesses online every single day
The job nobody told you about
Your next customer isn't scrolling anymore. They're asking.
A homeowner with a leaking water heater doesn't type a search and read ten links anymore. More and more, they open ChatGPT or Google and ask a real question — and get back one direct answer. One name, one number.
If that name isn't yours, you don't lose the job. You never even know it existed.
You, right now
- Not named in AI answers
- Invisible jobs you never hear about
- Information AI can't read or trust
Them, if nothing changes
- Named first in AI answers
- Gets the call before you know there was one
- Clear, consistent, trustworthy presence
Four sections. One afternoon.
The field guide walks you through a complete self-audit and fix plan — in plain language, with nothing to install.
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01
Find Out Where You Actually Stand
Run your own 15-minute audit across ChatGPT, Perplexity, and Google. Same questions your customers are already asking.
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02
See What They're Seeing In Your Competitor
Reverse-engineer why AI picked them. It's about clarity and trust signals — not tenure or budget.
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03
Fix What AI Can't See
Google Business Profile, website direct-answer blocks, FAQ sections, and directory consistency. No developer required.
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04
Keep Score
A 7-day action plan plus a monthly recheck habit. AI answers shift — the businesses that stay visible keep checking.
What's inside the guide
Everything from the self-audit edition — ready to use this week.
Ready-made prompts
Copy, swap the brackets, hit enter. Direct task, emergency ask, comparison ask, and follow-up questions.
Scorecard template
Track whether you're mentioned, your position, and info accuracy across ChatGPT, Perplexity, and Google AI Overview.
7-day action plan
One small job per day — GBP fixes, direct-answer blocks, FAQ sections, review requests, and a Day 7 recheck.
Plain-language fixes
Step-by-step checklists for your profile, website, and directories. No code, no agency jargon.
Section 01 scorecard preview
| Platform | Mentioned? | Position | Info accurate? |
|---|---|---|---|
| ChatGPT | |||
| Perplexity | |||
| Google AI Overview |
One honest caveat
Nobody — including anyone who tries to sell you a guaranteed ranking — can promise a specific spot in a system that regenerates its answers on the fly.
The goal isn't a score you hit once. It's a short list of habits you check monthly, because the businesses that stay visible are the ones who keep checking.
No. 001 — Self-Audit Edition
Get the field guide
This is the floor, not the ceiling. Working through the guide closes the gaps most of your competitors haven't bothered to close yet. Most of the time, that's enough to flip who gets named.
- Full 14-page field guide (PDF)
- Ready-made audit prompts & scorecard
- 7-day fix plan with daily tasks
- GBP, website & directory checklists
$29.99 One-time purchase · Instant delivery
Only 3 spots available
Want the deeper version?
The field guide gets you started. Personalized consulting gets you there faster — with someone running the audit, reading the patterns, and telling you exactly what to fix first.
Personalized AI Visibility Audit
- Full audit across ChatGPT, Perplexity, Google AI Overview, and more
- Competitor comparison — who AI names and why
- Prioritized fix list for your business, your trade, your city
- Plain-language report — no jargon, no fluff
- Optional ongoing monthly tracking so you're not doing this by hand
We take on three new consulting clients per month. When spots fill, the waitlist opens for next month.
Common questions
- Do you guarantee first place in ChatGPT?
- No — and be wary of anyone who does. We help you close clarity gaps your competitors haven't. The goal is visibility habits, not a magic ranking.
- Do I need to know how to code?
- No. The guide uses tools you already have — your Google Business Profile, website builder, and directories. Most fixes take minutes, not a developer.
- How is consulting different from the guide?
- The guide teaches you to run the audit yourself. Consulting means we run it for you, compare your competitors, and hand you a prioritized fix list — plus optional monthly tracking.
- Why only three spots?
- Each audit is personalized — your trade, your city, your competitors. We cap intake so every client gets real attention, not a templated report.
- Why isn't my Google ranking enough?
- Research found fewer than half of businesses ranking well in ordinary local search also showed up in AI answers. They're two separate contests.